Web Analytics Demystified

Web Analytics Demystified Event Calendar

Web Analytics Demystified partners will be speaking at the following upcoming conferences, tradeshows, and events. You can also view Eric T. Peterson, Aurelie Pols, or John Lovett's individual speaking calendars.

Web Analytics Demystified's Speaking Engagements

The WAA Seattle Web Analytics Symposium
Presentation by Eric T. Peterson, John Lovett at Web Analytics Association on Monday, September 13, 2010

The WAA Seattle Web Analytics Symposium will bring together web analytics and business professionals from throughout the Northwest for a day of learning, professional development and networking.

John & Eric will be presenting some brand new material on the future of analytics. Join us for the Demystified Partners Analytics Countdown.

Ask the Experts: Web Analytics Demystified Partners
Presentation by Eric T. Peterson, John Lovett at X Change 2010 on Monday, September 20, 2010

In our experience some questions cannot be answered in a book, a blog, on email, or in 140 characters. Some questions need to be asked in a public forum where real experts can do their best to answer based on their work or their own experiences. Thats what this session is for.Join us in this rare panel discussion featuring Eric T. Peterson and John Lovett and have us answer your questions live and in person. Over the 90 minute session we will answer as many questions as we possibly can, in as much detail as youd like, and provide what is otherwise thousands of dollars worth of consulting for a fraction of the price.

Social Media Metrics Framework Faceoff
Presentation by John Lovett at eMetrics Marketing Optimization Summit on Monday, October 04, 2010

Core Analytics has developed a process rooted in sociological, psychological and consumer behavior theory to segment, classify and measure consumers baseline and ongoing stages relative to corporate media strategy. Seth published an in-depth paper for the Institute for Public Relations entitled, Using Web Analytics to Measure the Impact of Earned Online Media on Business Outcomes: A Methodological Approach. John, a former Forrester Research analyst and now web analytics consultant, shares the social media framework he co-authored with Jeremiah Owyang from Altimeter. All three of them are put on the spot by Shonali, one of PRWeeks Top 40 Under 40 PR Pros. Do formal methodologies stand up to close scrutiny in the face of hands-on, real life experience?

Portland Intensive Social Media Workshop
Presentation by Eric T. Peterson at Online Marketing Institute on Thursday, October 07, 2010

Few things in online marketing are as important and as complicated as determining how to measure your investment in Social Media. Because Social Media means so many things - Facebook, Twitter, blogs, YouTube, GroupOn, etc. - business owners need to take a step-back and consider what their real goals are in the social space. Web Analytics Demystified, in partnership with Charlene Li and the Altimeter Group have developed a framework against which social media can be measured and evaluated. During this session Eric T. Peterson, Founder and Senior Partner at Web Analytics Demystified will discuss our framework and its application to any businesses social media efforts.

If you'd like to schedule a Web Analytics Demystified partner to speak at your conference please contact us directly for availability and pricing information.


Past Presentations from Web Analytics Demystified

Webinar Series: Web Analytics Extravaganza
Presentation by Eric T. Peterson at NTEN

Web Analytics - To SaaS or Not to SaaS
Presentation by Eric T. Peterson at Unica

Social Marketing Analytics: A New Framework for Measuring Results in Social Media
Presentation by John Lovett at Web Analytics Demystified Presentation

Staffing for Success in Web Analytics
Presentation by Eric T. Peterson at Internet Retailer Conference & Exhibition

Social Marketing Analytics Webcast with John Lovett and Jeremiah Owyang
Presentation by John Lovett at GoTo Meeting

Web Analytics Secrets Revealed
Presentation by Eric T. Peterson at International Institute for Analytics

What’s in a Web Analytics Strategy?
Presentation by Aurelie Pols at Practitioner Web Analytics - Madrid

ForeSee Results Fourth Annual User Summit
Presentation by John Lovett at ForeSee Results

Coremetrics Elements Roadshow
Presentation by John Lovett at Coremetrics Elements

Unica Marketing Innovation Summit
Presentation by Eric T. Peterson, John Lovett at Unica

Agencies and Measurement: a Sustainable Marriage?
Presentation by Aurelie Pols at eMetrics Marketing Optimization Summit - London

Web2.0 Expo
Presentation by John Lovett at Web2.0 Expo

The Future of Web Analytics
Presentation by John Lovett at FutureWeb

Coremetrics Client Summit 2010
Presentation by Eric T. Peterson, John Lovett at Coremetrics Client Summit

eMetrics Marketing Optimization Summit - Toronto
Presentation by John Lovett at eMetrics Marketing Optimization Summit

Social Networking & the Enterprise Unite: Integration 2.0
Presentation by Eric T. Peterson at Tech America

Five Myths (and Five Truths) About Web Performance Measurement for Marketers
Presentation by Eric T. Peterson at Emarketing and Commerce

OMMA Metrics & Measurement 2010
Presentation by John Lovett at MediaPost OMMA

Webtrends Sprint
Presentation by John Lovett at Webtrends Engage 2010

Emetrics Washington, D.C.
Presentation by Eric T. Peterson at eMetrics Marketing Optimization Summit

Emetrics Stockholm
Presentation by Eric T. Peterson at eMetrics Marketing Optimization Summit

Online Performance Management Seminar
Presentation by Eric T. Peterson at Creuna Seminars - Europe

X Change 2009 Participant
Presentation by Eric T. Peterson at X Change 2009

2009 B-to-B Marketing in the New World Conference
Presentation by Eric T. Peterson at ANA B-to-B Marketing Conference

Measuring Website Effectiveness: The Evolution of Web Analytics and the Threat of Accelerated Darwinism
Presentation by Eric T. Peterson at ForeSee Results

Getting Deep into Analytics
Presentation by Eric T. Peterson at Internet Retailer Conference & Exhibition

Web Analytics Secrets Revealed
Presentation by Eric T. Peterson at International Institute for Analytics

Competing on Web Analytics
Presentation by Eric T. Peterson at WebVisions 2009

ForeSee Results eVolve 2009
Presentation by Eric T. Peterson at ForeSee Results

eMetrics 2009 San Jose
Presentation by Eric T. Peterson at eMetrics Marketing Optimization Summit

Executive Intensive on Web Analytics
Presentation by Eric T. Peterson at ACCM 2009

Panel at WebTrends Engage 2009
Presentation by Eric T. Peterson at WebTrends Engage

Keynote at SAS Global Forum 2009
Presentation by Eric T. Peterson at SAS Global Forum

Los Desayunos MVC con Analitica Web
Presentation by Eric T. Peterson at MV Consultoria

Special GURU at Web Analytics Strategies 2009
Presentation by Eric T. Peterson at Web Analytics Strategies Conference

Analytics Panel at SearchFest 2009
Presentation by Eric T. Peterson at SearchFest

Recorded Webcast - Appropriate Attribution
Presentation by Eric T. Peterson at Coremetrics

2009 Summit and MindMeld Event
Presentation by Eric T. Peterson at Omniture Summit

An Integrated Approach to the Who, What, Where, When, How and Why of Your Online Channel
Presentation by Eric T. Peterson at Tealeaf

Effectively Managing Your Online Marketing Mix with Advanced Attribution
Presentation by Eric T. Peterson at Coremetrics

OMS 2009 - San Diego
Presentation by Eric T. Peterson at Online Marketing Summit

Consumer Online Spending 2008
Presentation by Eric T. Peterson at Forbes Video Network

Create Your Web Analytics 2009 Action Plan
Presentation by Eric T. Peterson at Coremetrics

Interview with Eric Peterson of Web Analytics Demystified
Presentation by Eric T. Peterson at RealSEO

Web Analytics ... Do you know what you are looking at?
Presentation by Eric T. Peterson at SEMPDX

Emetrics Marketing Optimization Summit
Presentation by Eric T. Peterson at Emetrics 2008 - Washington D.C.

ForeSee Results Public Sector Online Customer Satisfaction Summit
Presentation by Eric T. Peterson at ForeSee Results Public Sector Summit

High-Tech for Digital Retailers: How to Measure What Matters
Presentation by Eric T. Peterson at Shop.ORG Annual Summit

Keynote Presentation at IMC Vancouver 2008
Presentation by Eric T. Peterson at Internet Marketing Conference (IMC)

Online Marketing Summit - Portland, Oregon
Presentation by Eric T. Peterson at Online Marketing Summit

Measuring Visitor Engagement in a Web 2.0 World
Presentation by Eric T. Peterson at Coremetrics

Measuring Engagement on the Internet Webcast
Presentation by Eric T. Peterson at SEMPDX

Web Analytics for Online Retailers: Technology & Satisfaction 2008
Presentation by Eric T. Peterson at Elastic Path

Web Analytics Wednesday - London
Presentation by Eric T. Peterson at Web Analytics Wednesday Event

Coremetrics Client Summit
Presentation by Eric T. Peterson at Coremetrics Client Summit

Online Marketing Summit 2008
Presentation by Eric T. Peterson at Online Marketing Summit

Web Analytics Wednesday - New York
Presentation by Eric T. Peterson at Web Analytics Wednesday Event

Web Analytics: A Day a Month
Presentation by Eric T. Peterson at AMA MarketingPower.com

Who, What, Where, When, and Why: Understanding Visitor Interactions on the Internet
Presentation by Eric T. Peterson at Webinar sponsored by Tealeaf

Presentation on Measuring Web 2.0 at Emetrics D.C.
Presentation by Eric T. Peterson at Washington, D.C.

SEMphonic X Change Conference
Presentation by Eric T. Peterson at Copia Arts Center, Napa, CA

Advanced Analytics Session at Shop.ORG Annual Summit
Presentation by Eric T. Peterson at Mandalay Bay Resort, Las Vegas, NV

OX2 Web Analytics Day
Presentation by Eric T. Peterson at Brussels, Belgium

Panelist at e.Day in Holland
Presentation by Eric T. Peterson at Rotterdam, Holland

Web Analytics Wednesday in Stockholm Sweden
Presentation by Eric T. Peterson at Stockholm, Sweden

ForeSee Results Customer 2.0 A2 Conference
Presentation by Eric T. Peterson at Ann Arbor, MI

Travel Industry of America ESTO 2007
Presentation by Eric T. Peterson at Phoenician Hotel, Scottsdale, AZ

Keynote Presentation at Marketing ROI Day in Tokyo
Presentation by Eric T. Peterson at Tokyo International Forum, Tokyo, Japan

Using Web Analytics to Optimize SEO and SEM Efforts
Presentation by Eric T. Peterson at Searchnomics 2007

Business Marketing Association Annual Conference
Presentation by Eric T. Peterson at Venetian Hotel, Las Vegas

Web Strategy Show: Eric Peterson, Web Analytics Guru on Measurement, Engagement and Attention
Presentation by Eric T. Peterson at Web Strategy by Jeremiah

Webanalytics Congres
Presentation by Eric T. Peterson at Figi Zeist, Zeist, Netherlands

Presentation of European Survey Data
Presentation by Eric T. Peterson at Webanalytics Congres in Zeist, Holland

Presentations on Key Performance Indicators and Web Analytics Business Process
Presentation by Eric T. Peterson at WebSideStory Digital Marketing University

Four Gurus For You - A Web Analytics Roundtable
Presentation by Eric T. Peterson at Emetrics 2007 - San Francisco

Keynote Presentation at Emetrics San Francisco 2007
Presentation by Eric T. Peterson at Emetrics 2007 - San Francisco

Web Analytics Demystified: Ten Simple Strategies for Using Web Analytics to Improve Your Online Marketing Efforts
Presentation by Eric T. Peterson at AMA MarketingPower.com

Key Performance Indicators “The Right Metrics"
Presentation by Eric T. Peterson at Online Marketing Summit

The Evolution of Web Analytics
Presentation by Eric T. Peterson at AMA MarketingPower.com

Multichannel Metrics - SES San Jose
Presentation by Eric T. Peterson at Search Engine Strategies

Valuing Web Page Real Estate Webinar
Presentation by Eric T. Peterson at Jupiter Research Webinar

Retailer Blackbelt Presentation at Shop.ORG
Presentation by Eric T. Peterson at Shop.ORG Annual Summit

Online Retail Boot Camp
Presentation by Eric T. Peterson at Shop.ORG Annual Summit

Using Web Analytics to Drive Your Online Success
Presentation by Eric T. Peterson at Jupiter Research Webinar

 
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